Car finance is the online niche where we have been effectively generating leads for several years, so we don't need to do a lot of preparation work to figure out what needs to be done to put out a successful campaign.
We will, however, collaborate with you to find out if you have had any previous experience with lead generation and, most importantly, to better understand who your ideal customers are and who you are competing with, so we can fine-tune our campaigns to meet your online objectives.
We have created an auto loans focused website - Car Loans 24/7 - with multiple landing pages targeting different keywords. Based on our discussions with you we will modify these landing pages (if needed) to match our offerings with your business goals.
A car loan lead is an enquiry (an online form submission or a phone call) from a potential customer, who is interested in borrowing funds to purchase a vehicle.
The leads will be tailored to the quality criteria determined by you. For example, if you can't offer finance to unemployed people or non-Australian residents, or simply don't want to deal with car loans that are smaller than a certain amount, we will try to eliminate as many leads that fall into these categories as possible.
Furthermore, if any "unwanted" leads come through, we won't charge you for them.
There are two types of leads: online and phone.
It's up to you how you want to receive online leads, it can be an e-mail coming to your designated e-mail address(es) or it can be sent directly to your CRM, or both.
For phone leads we use a 1300 number that is directed to your nominated number. This allows us to track each phone lead and see where the call comes from, the length of the call and some other useful data. You'll get 24/7 access to the backend showing this information.
You won't know how cost-effective our lead generation will be for your business until you receive and service a number of leads. That's why instead of locking you into a long-term contract, we offer you a no-obligation trial.
The terms are very simple: you will be required to purchase an agreed number of leads (for auto finance lead generation it's usually 100) at the agreed cost-per-lead.
The main purpose of the trial is to give you the opportunity to determine if the leads we generate are the right fit for your company and if they meet your business requirements.
To be honest, "no obligations" is not quite correct, there will be one. You'll be required to update us on the quality of the incoming leads, so we can refine the campaign as we go.
"I was very impressed with the number of leads generated and it showed how capable Joseph is. It felt like he could literally 'wind up or down' the amount of leads coming through."
... in this tough market I would be out of business if it was not for the leads I receive as a direct consequence of your efforts.
"Pro Internet Marketing has been assisting Business Money with our website and has yielded excellent results. The team is attentive, helpful and resourceful.
It isn't often that you get to deal with a business that really puts the clients' needs first. I highly recommend Pro Internet Marketing as an online marketing service provider."
"The Pro Internet team supplied us with debt management leads for a number of years. The team proactively worked with us to optimise the campaigns to ensure the arrangement was beneficial for both parties.
I would highly recommend Joseph and his team if you are looking to generate enquiries and grow your business."
The cost per lead depends on several factors from your geo-targeting to the number of leads you can handle a month.
The main point is: we are not here to make an extra buck; our objective is to build a long-term, mutually beneficial partnership with you. We clearly understand that if we can't make our lead generation financially viable for you, we won't have business.
By having said that, we realise that our leads won't suit just any car loan company, so to make sure we are a good match for your business, we would like to ask you to complete a brief survey before you contact us: